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“Crik-IT saves us at least 75% from the
old way of getting information. We
used to have to go through a whole run-around,
placing calls, waiting for calls back, that sort
of thing. Now
we can just pull up Crik-IT and check inventory,
prices, quotes, etc..” Darrin Morgan,
American Chimney
“It’s easier
to find information than in the old days. I
don’t have to make a phone call which ties up
somebody at [the vendor] and ties me up… and
often you’re put on hold. Crik-IT makes [the
vendor] and me both much more efficient."
Chip Johnson, Monsma Marketing Corporation
"Inconveniences wear on customers' patience. If
one company doesn't make it easier for the
customer to do business, another will.
Round-the-clock availability [is the expectation
in today's world. Market leaders] conduct
business at the times most convenient to their
customers, not just to themselves." The
Discipline of Market Leaders
"The easier
the vendor makes it for customers to do business,
the more business customers will do with that
vendor." |