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Crik-IT's subscribers are serious about making
it easy for their customers to do business with
them |
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The easier
vendors make it for customers to do business
with them, the more business they'll do with
them.
Check this
out...
Dealer-direct
customers who
used Crik-IT regularly during the most recent high
season and did not use Crik-IT regularly during
the previous high season purchased 18% more from
their Crik-IT vendor for this season than
they purchased during the previous season.
This was in
a down year for the industry.
The purchases for all
other dealer-direct customers decreased 16% for
the same time frame! |
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WHAT IS
IT?
Crik-IT is a Virtual Account Manager... a
web-based
Customer Service Representative.
WHO IS
IT FOR?
Crik-IT was designed & developed for
vendors (manufacturers and
distributors) who have a dealer channel and / or reps in
the field.
It
provides an alternative method for their dealers
and representatives to access key information, run
reports, enter
purchase orders & warranty claims, and much more.
Vendors who do business with
Crik-IT are called "subscribers".
WHY DO
THEY NEED IT?
Crik-IT allows our subscribers to
leverage the internet to expand delivery of customer
service to their reps and customers beyond the traditional
methods of phoning account managers, faxing in orders,
and so forth. That's why we call Crik-IT a
"Virtual Account Manager". It is a web-based account manager, or
customer service rep, who
is never busy answering someone else's questions, never
out on vacation, never on a coffee break, never closed,
never unavailable!
Crik-IT provides customers and reps
with 24/7 web-based access to critical information, such
as product manuals, inventory availability,
order status, expected ship dates, and much more.
So, when the vendor's offices are closed but their dealers are
busy serving their customers, they can still get answers
to their questions... reducing customer walk-outs
& increasing on-the-spot sales.
Crik-IT is different from other websites or portals
for customers & reps because Crik-IT...
- Provides greater functionality at a lower
cost...
- Was developed specifically for the specialty
retail industry. Generic portals are,
well, generic. Crik-IT has features built
in that target the specialty retail business,
such as matching accessories, visibility into
stock levels at customer locations, display
units, dealer sales staff tools, and more...
- Removes the maintenance, backups, security,
licensing, hosting, and endless other technical
headaches...
- Provides a standard interface, removing the
obstacle small companies face of learning a
different website for each vendor. Most
dealers (owners or managers) will learn a
maximum of 2 or 3 vendor websites... their sales
staff won't even learn that many...
- Integrates with dealers' QuickBooks system
via
Crik-Link,
making it easier for the customers of our
subscribers to do business with them...
- Gives your company access to hundreds of
specialty retailers who already use Crik-IT on a
regular basis. These folks are already
trained and ready to access YOUR information via
Crik-IT...
- Is continually enhanced & updated. We
listen to our users. This is how we get
ideas for how to make Crik-IT even more
valuable. We constantly build new features
and functionality into Crik-IT and Crik-Link...
- Last, but not least, with Crik-IT, you get
US! We have been in the software business
for 30 years. We know how to train and support
users so they not only use Crik-IT, but they get
the most value out of it. We do webinars
regularly. We go to our subscribers' national sales
meetings. We continually reach out to our
subscriber's customers via visits, phone,
email, webinars, and training videos to help
them understand how our subscribers are
making their lives easier and providing them
with the tools they need to succeed. Doing
business with us allows our subscribers
to focus on their own core business.
HOW
DOES IT WORK?
Our subscriber's system produces
files via a custom report writer or queries in formats
specified by Crik-IT, and sends these files via
encrypted file transfer methods to the Crik-IT data
center. Crik-IT sees when new data arrives and
makes it available via the web. Depending on our
subscribers requirements, their data is updated
at least nightly, and as often as every half hour.
No
software is installed on the dealer's computer at all. They
simply open Internet Explorer 7 (or newer), go to the
Crik-IT secure website, login with their username and
password, and voila... they can access the information that
their vendors have
authorized them to access. All information is transferred
securely between the dealer's computer and the Crik-IT website using
Secure Socket Layer (SSL) encryption technology.
WHERE
DOES IT ALL LIVE?
Crik-IT resides in a world-class data center,
a secure hardened facility designed utilizing N+1
philosophy, ensuring that every part of the facility is
not only redundant, but has a hot spare on standby in
case of an emergency. The data center is audited on a
regular basis to ensure that it meets SAS70 and
Department of Defense security requirements. In addition to meeting these
stringent security thresholds, our data center
meets Sarbanes-Oxley (SOX), HIPAA, and Payment Card
Industry (PCI) security requirements.
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